Contract Pro SaaS Platform

Contract Pro SaaS Platform

A web-based platform that connects shippers and carriers to streamline the contract procurement process, enabling efficient negotiation and securing of freight contracts through real-time data and a more intuitive workflow.

COMPANY

Zuum App

Zuum App

ROLE

Product Designer

Product Designer

TOOLS

Figma

Figma

YEAR

10 months

10 months

KEY RESULT

Improved procurement efficiency and adoption by streamlining RFP workflows, reducing errors and onboarding time, and increasing carrier participation through a more intuitive and data-driven experience.

Improved procurement efficiency and adoption by streamlining RFP workflows, reducing errors and onboarding time, and increasing carrier participation through a more intuitive and data-driven experience.

01

Overview

This is a Zuum’s standalone product that another Product Designer and I designed from 0 to 1. My goal was to design an efficient platform that enables shippers to manage thousands of lanes at scale, negotiate freight rates with carriers in real-time, and make more informed, cost-effective decisions through actionable data and performance metrics.

02

Challenge

This project started with a very broad scope and tight constraints, which made it challenging to balance business priorities with real user needs without overwhelming the team or the experience itself. On top of that, working in a data-heavy procurement space meant I had to carefully think about how to simplify complexity without losing important detail.

03

Objective

My goal was to design a scalable RFP platform that helps shippers manage large volumes of lanes more efficiently, negotiate rates with carriers in real time, and make more confident, data-informed decisions through a clear and intuitive experience

04

Result

I worked closely with the product manager to break the work into a few focused phases and narrow in on the features that really mattered for the MVP. That helped us stay aligned and keep things moving without overcomplicating the experience. In the end, based on the user testing, the product felt much easier to navigate, especially for something as data-heavy as procurement. By focusing on structure, hierarchy, and simple interaction patterns, we made it easier for users to understand the data and make decisions with more confidence, while also setting up a foundation we could continue to build on.

05

Reflection

Reflection

💡 Lessons I Learned Focusing on an MVP allowed us to identify the core user value early and design around it, rather than trying to solve everything at once. Designing a minimum viable product (MVP) taught me how to focus on features that deliver immediate user value. I learned to make strategic trade-offs that helped users complete core tasks effectively, even with limited time and resources. The project also reinforced the importance of visual hierarchy and interaction design in data-heavy systems. I used structure, spacing, and progressive disclosure to reduce cognitive load and make large sets of information easier to scan and act on. 🚀 Next Steps Moving forward, I want to continue refining this balance between user experience and business needs by iterating based on user feedback. I’d also like to explore ways to further streamline complex workflows using advanced filtering, customization options, or AI recommendations. This project solidified my commitment to building scalable solutions that not only look good but also solve real problems in meaningful ways.